Starting January 2026, we’ll be leading a market-entry program in Italy for a delegation of German companies in the medical and digital health sectors. This will be a hands-on opportunity for Italian stakeholders to explore cutting-edge technologies, spark collaborations, and create meaningful connections across healthcare systems.
Backed by the German Federal Ministry for Economic Affairs and Energy, this initiative brings German companies and Italian healthcare stakeholders together to unlock access to advanced technologies and create fresh opportunities for collaboration, helping shape a more innovative and efficient healthcare landscape in Italy.
Why is it an opportunity for Italy?
- Direct access to cutting-edge technologies
- Strategic exchange with German manufacturers seeking industrial, distribution, or project-based partnerships
- Support for the modernization of Italy’s healthcare system
- Synergies with the National Recovery and Resilience Plan (missions on health, digitalization, and innovation).
The initiative is open to:
- Italian companies looking for technological or commercial partnerships
- Public and private healthcare providers
- Research institutions and universities
- Regional clusters and industry associations
- Investors and institutional stakeholders
Timeline: a multi-stage pathway designed to develop meaningful, lasting connections
Introductory Webinar (January 29, 2026)
Italy’s Healthcare System: An Attractive Market for Foreign Investment
Note: Participation is reserved for project partners and the German delegation.
Market Scouting Mission (March 18–20, 2026)
Mission to gain insights into the market, gather information, understand trends, regulations, and future opportunities through meetings with healthcare facilities, research centers, and local stakeholders
Note: Participation is reserved for project partners, host organizations, and the German delegation.
Technical Webinar (May 7, 2026)
Focus on regulations, reimbursement systems, and compliance requirements
Note: Participation is reserved for project partners and the German delegation.
Market Entry Mission (July 1–3, 2026)
Mission aimed at commercial entry, featuring targeted B2B meetings and the goal of initiating partnerships between Italian and German companies interested in industrial, distribution, or project-based collaborations
Note: Access by invitation or application, subject to evaluation.
Mission to Germany for Italian Stakeholders (November 16–19, 2026)
Visit to centers of excellence and German production sites, coinciding with the MEDICA trade fair in Düsseldorf
Note: Participation is reserved for the German delegation as well as selected project partners, stakeholders, and/or Italian institutional representatives.
Learn more about the participating German companies:
